With its rapid growth, WhatsApp has become the world’s most popular messaging app. Millions of people use it every day, sending messages, pictures, and even video clips. Now, Whatsapp is also being used to run businesses.
WhatsApp recently introduced a new feature, whatsapp business api. It allows businesses to send messages directly from their WhatsApp account to customers or clients. This new feature was announced at the Mobile World Congress 2018 event in Barcelona. Now WhatsApp has released the official documentation for developers who want to build WhatsApp business apps.
What benefits does the API provide?
Businesses are using WhatsApp to send promotional messages to their customers. They can now promote their services through WhatsApp, allowing them to reach millions of potential customers at once. WhatsApp Business offers a range of features such as customer support, marketing campaigns, invoicing, payments, etc.
- The API lets companies create custom apps that allow them to send messages to their customers or clients, without having to go through the company’s official WhatsApp account.
- With the introduction of this API, businesses will be able to provide services at a much lower cost.
- They can also customize the messaging experience and offer additional features to their customers.
What is the idea?
- The API is part of the company’s ongoing effort to expand its reach into other industries.
- The company launched a similar service called WhatsApp Business Chat earlier this year.
- This API is very beneficial for businesses. They can now easily communicate with their customers through text messaging.
- This is especially useful for companies who want to send special offers or promotions to their clients.
What more does the API offer?
- Whatsapp Business API allows businesses to integrate WhatsApp into their apps or websites.
- This integration can also enable them to send messages directly from within the application.
- Businesses can now access WhatsApp data such as user location, contact details, recent chats, and group memberships.
- They can even create groups and send messages directly from within their applications.
- It provides access to WhatsApp data, such as messages, contacts, media files, etc. This information can then be shared through other applications.
WhatsApp is currently the leading messaging application across the globe, with over 1.5 billion daily active users. The company has also built its reputation as being very secure, with end-to-end encryption and no third-party involvement. It means that businesses can get real-time updates and notifications about their customers’ chats and conversations.